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Adobe AD0-E212 Exam
Adobe Analytics Business Practitioner Professional
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1.In which scenario would a scatter plot be the most appropriate visualization to use?
A. To show the relationship between advertising spend and sales volume
B. To compare sales data from multiple regions
C. To display the distribution of customer feedback ratings
D. To outline the steps in a manufacturing process
Answer: A
2.When sharing a segment with others in your organization, what is a key consideration?
A. The complexity of the segment
B. The size of the data set
C. User permissions
D. The visual appeal of the segment
Answer: C
3.How does identifying a conversion funnel help in business analysis?
A. It delineates potential areas for automation.
B. It identifies critical touchpoints in customer interaction.
C. It predicts the future value of the company.
D. It aids in determining stock levels.
Answer: B
4.Which method would be most appropriate for identifying anomalies in financial reports?
A. Variance analysis
B. Trend extrapolation
C. Customer feedback analysis
D. Employee performance review
Answer: A
5.Why is it important to consider the advantages of specific visualizations when preparing reports?
A. To fulfill legal requirements
B. To match industry standards
C. To aid stakeholders' understanding of the data
D. To increase the processing speed of reports
Answer: C
6.When setting up a new report to track user interactions on a newly launched product page, what should
be primarily considered?
A. Selection of relevant eVars and events
B. Number of page views to the site
C. Historical data from similar product launches
D. The visual design of the report
Answer: A
7.When analyzing data to answer business questions, it is important to:
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A. Focus solely on quantitative data
B. Ignore qualitative insights
C. Consider both quantitative and qualitative data
D. Prioritize external data over internal data
Answer: C
8.To ensure accurate data collection, what should be verified in the tracking code implementation?
A. The presence of eVars and props
B. The frequency of data exports
C. The configuration of dashboard widgets
D. The synchronization with external data sources
Answer: A
9.How does applying calculated metrics in a project benefit the data analysis process?
A. By reducing the need for external data sources
B. By providing deeper insights through custom formulations
C. By increasing the data processing time
D. By simplifying user interfaces
Answer: B
10.When reporting on marketing campaign performance, which metric is not typically analyzed?
A. Click-through rate
B. Bounce rate
C. Cost per acquisition
D. Employee satisfaction
Answer: D
11.Which of the following methods are effective in analyzing report data to summarize and draw
conclusions? (Choose Two)
A. Trend analysis
B. Cluster analysis
C. Random sampling
D. Benchmarking
Answer: AD
	Adobe AD0-E212 Exam
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